360 Campaigns
Each 360 campaign turns an approved poster into a full touring system. From social and digital to print, OOH, and in-venue assets, I oversee every execution to keep the work aligned across platforms, teams, and timelines.
As an Art Director, I’m responsible for approving the final look across all formats, and in many cases, I also design the work myself. It’s a hands-on approach that sets the visual standard, supports marketers and stakeholders, and keeps the campaign moving as one cohesive story.
The Rolling Stone Summer Tour
George Strait: King at Kyle Field
Lit AF Tour – Hosted by Martin Lawrence
Sturgill Simpson – A Good Loo’n Tour
Hugh Jackman World Tour
Muse: Will of the People World Tour
Lauren Daigle: The Kaleidoscope Tour
Nurse Blake: Shock Advised Tour